Internet Marketing Brainstorming!

One of the very best Pay Per Click studies I have seen is on Andre Chaperon’s blog.
So much so that I printed it out.

Anyone who hasbought or is thinking of buying a book on adwords or PPC, should definitely check it out. It costs… $0.00. And it is better than 98% of any of the other ebooks out there.

The thing that is amazing is…. this dude heavily promotes crappy products like Day Job Killer when in fact his case study is far better. I mean light years ahed. He also promotes Project X which is also sub par in comparison to this case study. I guess he & Chris DJK are bosom buddies or something, but I wrote him and asked why he is promoting that crap when he has a far better case study for free…. he never replied for some odd reason :-D

Anyways. I say check out the case study – it is eye opening & fills a lot of gaps that APX & DJK leave out. Adword Miracle is still a very good book. But this case study is about all you need if you follow the steps. This is how Adwords ebooks should be done.

Anyways go here to check it out. He may close the blog soon but download it if you can. beware signing up though… he might bombard you with some other crap offers from Chris McNeeny lol.
Something to note is that like anyone successful with adwords, he recommends tracking your keywords. He does it to the adgroup level – which when done right (themed) you basically know which keyword is bringing you sales.
However, since Xtreme Conversions came out, the step can be taken a step further with XC, which tells you the exact domain or PPC search engine it came from, as well as the exact keyword.

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